Coaching Association of Canada

John Bales

President, International Council for Coaching Excellence (ICCE)

Topic: Global Trends in Coaching Development

John Bales is President of the International Council for Coaching Excellence (ICCE), the not-for-profit, international organization with the mission of promoting coaching as a profession and enhancing the quality of coaching at every level of sport. The ICCE works with national coaching organizations, international sport federations and educational institutions to develop coaches and enhance the voice of the coach in decision-making. A member of the ICCE founding board in 1997, Mr. Bales served as Treasurer and Secretary General before being elected President in 2005.

John was Chief Executive Officer of the Coaching Association of Canada (CAC) from 1996 to 2013, the founding director of the National Coaching Institute –Calgary, and worked as a senior consultant at Sport Canada, the federal government agency responsible for sport.

A former national and Olympic coach in sprint canoe, John has an MBA from the Institut Européen d’Administration des Affaires (INSEAD) in Fontainebleau, France, and undergraduate degrees in physical education and mathematics from McMaster University in Hamilton, Ontario.