President, Face Value Communications Inc.
Topic: A Global Shake-Up Anti-Doping
What it means for Canadian sport and the international playing field
2017 is a pivotal year for the global anti-doping movement. In the wake of Professor Richard McLaren’s shocking revelations about an unprecedented doping conspiracy in Russian sport, the international sport community has been seized with trying to figure out how to fix the glaring gaps.
The Canadian Centre for Ethics in Sport (CCES) has been a vocal advocate for major changes that will help restore faith in a suspect system: from supporting proposed measures to strengthen the World Anti-Doping Agency’s (WADA) ability to monitor compliance and punish countries that flaunt the rules, to criticism of proposed International Olympic Committee (IOC) reforms being advanced without any meaningful input from the anti-doping community.
The 2017 Petro-Canada Sport Leadership Conference will provide a valuable opportunity to update senior sport administrators on the latest developments. It could also serve as a timely forum to discuss a Canadian position on Russian participation at the 2018 Olympic and Paralympic Winter Games.
This crisis demands a thoughtful, coordinated and principled response by the international sport community. As a leading voice on the global anti-doping issue, there is a vital role for Canadian sport leaders to play in influencing the right decisions to protect the interests of clean athletes here and around the world.
The topic will be co-presented by Paul Melia, President and CEO of CCES, and Derek Johnston, President of Face Value Communications Inc.
A trusted communications strategist with 30 years of national and international experience in strategy development and execution, crisis and issues management, writing/editing, spokesperson coaching, conference presentations, facilitation, and project management.
Derek has provided expert strategic counsel to more than a dozen national and multi-sport organization.
He has been a presenter and facilitator at the Petro-Canada Sport Leadership sportif conference, host of the 2016 and 2017 Sport Events Congress, a guest lecturer to the University of Ottawa’s Executive MBA Program, the FBI Training Academy in Budapest, Hungary, and at several conferences hosted by the International Association of Chiefs of Police.
An active volunteer, Derek has coached community and college soccer for 20 years, serves as Vice-Chair of the Board of Directors for the Dave Smith Youth Treatment Centre, and is a Past President of the Canadian Club of Ottawa.
Derek is a graduate of Ryerson Polytechnical University (Bachelor of Applied Arts in Radio and Television). Married with three adult children, he is a triathlete who dabbles in photography and revels in family sing songs around the campfire.